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A large majority of consumers in the United States are expressing greater levels of interest for all types of data privacy and security solutions, according to new research by Parks Associates. The report, “360 Deep Dive: Consumer Privacy: My Smart Home, My Castle,” found that 75% of heads of U.S. broadband households intend to acquire a security or privacy service in the next 12 months. Almost 40% of these consumers rank receiving these services bundled with their broadband...
 
by Parks Associates | Aug. 13, 2019
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Roku is still the streaming-device leader, controlling an estimated 39% share of the market, according to Parks Associates. Amazon.com's Fire TV is the current runner-up, with about 30%. Roku augmented its streaming-device strategy by developing an operating system (OS) custom-designed for connected TVs -- rather than using a modified mobile device OS -- and partnering with a growing number of manufacturers that use the system in their devices. It recently reported that more than...
 
by Parks Associates | Aug. 13, 2019
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Prior to Parks Associates’ sixth-annual  Connected Health Summit: Independent Living and Wellness ,  Melissa Gonzales , EVP, Americas, Medela gave her insights on the connected health market with the firm's analyst team. Melissa will participate on the expert panel Innovation at Transformative Life Stages: New Parents and Caregivers on Tuesday, August 27, at 4:00 PM. Panelists who will join her on this session include: Ori Balaban , VP...
Prior to Parks Associates’ sixth-annual  Connected Health Summit: Independent Living and Wellness ,  Chris Nicholson , CEO, mPulse Mobile shared his thoughts on the connected health market with the firm's analyst team. Chris will participate on the  Consumer Engagement Strategies: Charting a Path Forward  panel on Thursday, August 29, at 11:15 AM. Panelists who will join him on this session include: Fahad Aziz , Co-Founder & CTO,...
Prior to Parks Associates’ sixth-annual  Connected Health Summit: Independent Living and Wellness ,  Anne Weiler , CEO, Wellpepper shared her thoughts on the connected health market with the firm's analyst team. Anne will participate on the  Expanding Reach: Making Remote Patient Monitoring Work  panel on Wednesday, August 28, at 3:45 PM. Panelists who will join her on this session include: Amy Cook , Director, Business Development, Sleep...
A leading area of innovation is in adaptive authentication. This technology determines the level of authentication needed for a given interaction with a service. So, each interaction comes with a specified level of authentication that best fits the level of the transaction, balancing effective security with degree of inconvenience for users. With adaptive authentication, each interaction with a device and service is effectively graded for its normalcy, based on prior user behavior....
 
by Parks Associates | Aug. 12, 2019
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Meanwhile, Roku's dominance is more evident than ever, with the company's devices accounting for 39% of the U.S. streaming media player installed base, according to estimates by Parks Associates. With such significant market share, Needham analyst Laura Martin said in a note to clients this week that it would be "impossible" to launch a new streaming service successfully without distribution through Roku's platform. From the article "Roku Stock: After Soaring 330%...
 
by Parks Associates | Aug. 12, 2019
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Prior to Parks Associates’ sixth-annual  Connected Health Summit: Independent Living and Wellness ,  Roy Raymann , PhD, Vice President Sleep Science & Scientific Affairs, SleepScore Labs shared his thoughts on the connected health market with the firm's analyst team. Roy will participate on the Role of Technology: Serving Social and Medical Needs panel on Wednesday, August 28, at 8:45 AM. Panelists who will join him on this session include:James...

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