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But as Peacock prepares to roll out nationwide on July 15, the app is still missing some key distribution partners. NBC has yet to reach agreements to offer the service through Roku and Amazon Fire TV, which together control about 70% of the U.S. streaming-TV-device market, according to Parks Associates. Roku alone currently has about 40 million active users. Peacock has also yet to announce a deal with the second-largest U.S. internet provider, Charter Communications Inc. From...
 
by Parks Associates | Jul. 10, 2020
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Parks Associates’ 2020 CONNECTIONS™ Community is a virtual conference and networking experience focused on the connected home and IoT industries. The CONNECTIONS™ Community will host six exclusive networking events over the next three months, leading up to the main virtual conference on November 10-12, which will bring together industry leaders to network and discuss the growing smart home market. The CONNECTIONS Community’s first online experience will be the MDUs in...
Ninety percent of households with children at home subscribe to at least one OTT service New consumer research from Parks Associates finds households with children, particularly those ages 6-11, are the leading demographic groups for technology product and entertainment service purchasing. Households with Children: Dominant Tech Purchasers finds 38% of US broadband households with children plan to buy a smart video doorbell over the next 12 months, compared to 14% of...
 
by Jennifer Kent | Jul. 9, 2020
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57% of US multifamily home builders report smart home devices create additional revenue in their properties through increased rental values International research firm Parks Associates will feature new consumer research and insights from industry leaders representing Mill Creek Residential, Google, Greystar, SmartRent and STRATIS at the first CONNECTIONS™ Community virtual event, MDUs in Focus: Builders, Property Managers, and Connected Solutions , Wednesday, July 15. Parks...
 
by Parks Associates | Jul. 8, 2020
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The streaming video product market is changing as a whole, with streaming video subscription services contributing significantly to the rising number of users. The COVID-19 crisis is also having an impact on the growth of the streaming video product market, and many sheltering in place households are turning to technology as their primary form of entertainment and productivity. Consumer demand for streaming video products is at an all-time high, and the streaming video market has seen...
 
by David Drury | Jul. 8, 2020
Tags: COVID-19, smart TV, streaming
After 15 years of using Intel processors, in early July, Apple announced at the World Wide Developer Conference 2020 that it would be transitioning its Mac and Macbook computers to ARM processors instead.  What would this mean for companies that design software, applications, and games for the Mac ecosystem?  By developing its own chip for laptops and desktops, Apple is dictating its own product lineup without depending on a third party.  By switching to the ARM...
 
by Tiffany Tang | Jul. 8, 2020
Tags: Apple, connected CE
Industry report addresses strategies for MSOs and set-top box makers as markets adjust to high demand for streaming services    Parks Associates announced new research today showing the number of hours per week consumers spend watching online video has almost doubled from 3.6 hours per week in 2017 to nearly seven hours per week in 2020. Set-top Box Innovations and Trends also notes traditional pay-TV service has declined from an adoption rate of 75% to 62% in...
 
by Dr. Kenneth Wacks | Jul. 1, 2020
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According to Parks Associates, an increasing number of US broadband households cancelled at least one OTT subscription in the early part of the year, with a significant number also utilising the free trials offered by streamers during the coronavirus pandemic. More than two in five households have tried out an OTT service’s free trial during the crisis, with 8% trialling four or more. Of households that signed up to a service during the pandemic, 49% subscribed to Disney+...
 
by Parks Associates | Jun. 30, 2020
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