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Research firm examines the state of the wearables market and consumer adoption of major brands including Fitbit, Apple, Samsung, and Garmin   Connected wearables research fromParks Associates finds that Fitbit leads the market for wrist wearables due in large part to the brand’s dominance among older consumers. 360 Deep Dive: Consumer Demand for Connected Wearables reports that while Fitbit and Apple share the lead among consumers ages 18-24, Fitbit has a wide...
 
by Parks Associates | Dec. 11, 2019
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Parks Associates research  shows 17% of insured homeowners in the US own at least one security-related device, apart from a home security system.  The research firm will examine successful consumer-focused strategies that meet the challenges of today’s IoT and smart home ecosystems at the fifteenth annual CONNECTIONS™ Summit: Smart Home Business Models and Strategies  on January 7 at CES® 2020 in Las Vegas. CONNECTIONS™ Summit sponsors  include...
 
by Elizabeth Parks | Dec. 10, 2019
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Steve Epstein , Head of Innovation and Distinguished Engineer, Synamedia gave his insights on video services prior to the Parks Associates’  Future of Video: OTT, Pay TV, and Digital Media . Steve will participate at the pre-show workshop session  Piracy: A Billion-Dollar Challenge  on Monday, December 9 at 4 :45 pm . In addition,  Christopher Rae , SVP of Global Operations,  Verimatrix  will join him on this session....
 
by Parks Associates | Dec. 6, 2019
Tags: OTT, pay TV, smart TV
Top ten list, compiled prior to Disney+ and Apple TV+ launches, shows gains for CBS All Access and Sling TV as the top vMVPD in the US   Parks Associates , ahead of the upcoming Future of Video conference in LA next week, released its updated list of the top 10 US subscription over-the-top (OTT) video services . This list is based on estimated number of subscribers through October 2019, prior to the launch of Disney+ and Apple TV+, and includes paid subscriptions....
 
by Brett Sappington | Dec. 5, 2019
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Jason Friedlander ,  Sr. Director Product Marketing,  Verizon Media  gave his insights on the entertainment industry prior to the Parks Associates’  Future of Video: OTT, Pay TV, and Digital Media . Jason will participate on the expert panel  The Future Role of Live TV  on Tuesday, December 10 at 4 :30 pm . Panelists who will join him on this session include: Jim Long , CEO, Didja, Inc . Scott Maddux , VP Business...
 
by Parks Associates | Dec. 4, 2019
Tags: OTT, pay TV, smart TV
CONNECTIONS™ Summit at CES® features energy management session hosting industry leaders from Constellation, Inspire, Racepoint, Sprosty Network, and STRATIS IoT Parks Associates research  finds that retail channels are the top purchase location for smart thermostats, as 67% of US broadband households planning to buy this device prefer to use the retail channel for their purchase. One in seven households plans to purchase a smart thermostat in the next 12 months, and...
 
by Chris O’Dell | Dec. 3, 2019
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Industry perspectives vary on the extent to which product returns impact growth in the smart home. Through its consumer studies, Parks Associates finds that only approximately 3% of US broadband households report returning a smart home device in the past 12 months. When return rates are assessed among smart home device owners versus all broadband households, the numbers are higher. For example, only 2% of all US broadband households have returned a smart video doorbell. However, 16% of...
 
by Patrice Samuels | Dec. 2, 2019
Tags: smart home, tech support
Deltatre sponsors session at Future of Video focused on direct-to-consumer video services Parks Associates research  shows the top three reasons why consumers would recommend their OTT service are content variety, ease of content discovery, and good original programming. Parks Associates will address the factors for success in the OTT video services ecosystem at the 2nd annual Future of Video: OTT, Pay TV, and Digital Media , December 9-11 in Marina del Rey, California,...
 
by Brett Sappington | Dec. 2, 2019
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