Mobile and Portable

Nissan recently tweeted that its upcoming CES announcement will involve Cortana, Microsoft's personal assistant. Below I offer some background about Nissan's partnership with Microsoft and its possible implications for the future of Nissan cars to provide a context for the upcoming announcement.  At CES 2016, Nissan announced a partnership with Microsoft to use Microsoft Azure, the collective name for Microsoft’s cloud services. Through the partnership, Microsoft Azure...
 
by Chris Tweedt | Jan. 3, 2017
Tags: CES, connected cars, Microsoft
Many auto industry players are preparing for consumers to shift their attitudes toward car ownership. The thought is that in the future, a greater percentage of consumers will lose interest in owning a car and will instead opt to use ride sharing services like Uber as a substitute for ever owning a car. The change in attitude toward car ownership is, many maintain, the future of mobility. At auto industry conferences, the future of mobility is a hot topic of discussion, as is how to deal...
 
by Chris Tweedt | Dec. 29, 2016
Tags: apps, connected cars, millennials, mobile

After a week-long rumor mill about Fitbit acquiring the struggling smart watch maker Pebble, the suspense ended today when Fitbit announced that it is acquiring Pebble’s software assets and IPs , not the latter’s hardware business. Though it is a smart move to skip Pebble’s hardware business, the rationale for Fitbit to acquire Pebble’s software business remains unconvincing to me. We don’t know the price tag of the deal so have no idea how much value Fitbit attaches to...
 
by Harry Wang | Dec. 7, 2016
Tags: Apple, apps, fitness apps, smart watch, wearable
Everything Google announced today (10/4) at the Pixel hardware event is the first tech giants’ movement of October. Google CEO Sundar Pichai implied that the company desires to build an ecosystem around users. As proof, here are some of the “Google goodies” that will enhance personalization and customized experience for you: Pixel and Pixel XL : smartphones that come in Quite Black, Really Blue or Very Silver, with exceptional camera that is complimented with free Google...
 
by Tu Skuse | Oct. 4, 2016
Tags: Google, smartphones, virtual reality

For the past few years, the start of September means a new announcement from tech giant Apple, and this year is no different. Today, we anticipate Apple will announce its newest iPhone model, the iPhone 7, as well as a new version of the popular Apple Watch. Apple remains the dominant smartphone manufacturer in the U.S According to Parks Associates’ 360 View: Mobility & the App Economy , Apple’s iPhone accounted for 47% of the U.S. smartphone market in 2015, an 11%...
 
by Parks Associates | Sep. 7, 2016
Tags: Apple, mobile, smart watch, smartphone
With growing adoption of bigger screen smartphones and LTE-enabled tablets, American consumers are spending more time for entertainment on mobile platforms than ever. According to recent Parks Associates research , 68% of U.S. smartphone owners listen to streaming music daily, while 71% watch short video clips. Last week, Sprint announced a new partnership with Amazon , allowing current and future customers to add Amazon Prime and its services as an add-on to monthly plans. For an...
 
by Harry Wang | Apr. 11, 2016
Tags: Amazon, Internet of Things, mobile, OTT, smartphones

According to Parks Associates’ consumer data, about 9% of Apple smartphone users have used Apple Pay, 1  and only about 3% use it regularly. 2 2015 was “the year of Apple Pay” according to Tim Cook. Apple’s failing to gain adoption, right? 3 No. Apple is focused on gaining merchant adoption before gaining consumer adoption. Here’s evidence that Apple’s focus for Apple Pay is not on consumer uptake: Apple’s iPhone 6, the first Apple phone that allows consumers to...
 
by Chris Tweedt | Mar. 31, 2016
Tags: Apple, apps, mobile, mobile payment, NFC, smartphone
I've been doing a lot of research into Wi-Fi based phone plans recently. They're a service that some 70% of broadband households are interested in - which is not a surprise, given that most consumers use less than half of their cellular data plan. These plans make use of a collection of private and public WiFi hotspots in order to provide voice, text and data services. Some plans supplement hotspot access by pay-as-you-go cellular data. Current plans are offered by service providers...
 
by Kristen Hanich | Mar. 2, 2016
Tags: broadband, mobile, operator, OTT, smartphone, Wi-Fi


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