Analyst Blog

Content Remains the Ultimate Deciding Factor for Consumers

From a consumer perspective, the idea of video entertainment is simple: watch something that is engaging and interesting. While several differentiating factors impact consumer selection , such as ease of use, pricing and promotional value, and platform availability, the type of content offered heavily influences the traffic a video service receives. Consumers ultimately care about what they’re watching and will tolerate other elements that might hinder their video entertainment source...

by Brandon Riney | Aug. 21, 2019
Tags: digital content, OTT

Key Factors that Impact Connected Health Industry - Insights from ViKi Health AI

Prior to Parks Associates' sixth annual Connected Health Summit: Independent Living and Wellness , Dev Singh, CEO of ViKi Health AI, shared his insights on the connected health market with the firm's analyst team. What features of wellness and fitness apps are in highest use? Which...

by Parks Associates | Aug. 20, 2019
Tags: Connected Health Summit, digital health, remote health monitoring

Factors That Impact The Telehealth/Virtual Experience - Insights from Reflexion Health

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness , Joe Smith , MD, PhD, CEO, Reflexion Health gave his insights on the connected health market with the firm's analyst team. Joe will...

by Parks Associates | Aug. 16, 2019
Tags: Connected Health Summit, digital health, independent living, remote health monitoring

Top Caregiver Pain Points - Insights from Seqster

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness , Ardy Arianpour , CEO & Co-Founder, Seqster gave his insights on the connected health market with the firm's analyst team. Ardy will...

by Parks Associates | Aug. 16, 2019
Tags: Connected Health Summit, digital health, independent living

Women in Healthcare Speaking at Connected Health Summit

Parks Associates is excited to highlight women in healthcare speaking at the 6th-annual Connected Health Summit from August 27-29, 2019 in San Diego. Connected Health Summit explores new strategies and innovations that will expand and improve independent living solutions for consumers...

by Mindi Sue Sternblitz-Rubenstein | Aug. 16, 2019
Tags: Connected Health Summit, digital health, virtual care

The Connected Health Experience - Insights from Medela

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness , Melissa Gonzales , EVP, Americas, Medela gave her insights on the connected health market with the firm's analyst team. Melissa will participate on the expert...

by Parks Associates | Aug. 12, 2019
Tags: connected CE, Connected Health Summit, digital health

Connected Health Market Insights - mPulse Mobile

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness , Chris Nicholson , CEO, mPulse Mobile shared his thoughts on the connected health market with the firm's analyst team. Chris will participate on the Consumer...

by Parks Associates | Aug. 12, 2019
Tags: Connected Health Summit, digital health, independent living

Telemedicine Can Fit the Bill - Insights from Wellpepper

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness , Anne Weiler , CEO, Wellpepper shared her thoughts on the connected health market with the firm's analyst team. Anne will participate on the Expanding Reach:...

by Parks Associates | Aug. 12, 2019
Tags: Connected Health Summit, digital health, independent living