Bloomberg

Friday, August 07, 2015

Dude, Where's My Health Info?

Congratulations! The app on your health device says your blood pressure is back to normal! Are you sure you’re the only one that knows about this?

According to a recent research by Parks Associates, approximately 23 percent of consumers have privacy and security concerns about using connected health devices and fitness tracking devices. Nearly 35 percent of consumers were concerned that their personal health information won't remain confidential online, the study said. In th ...read more

Thursday, June 18, 2015

Fitbit Counts on Women as Customers Just Not Board Members

Fitbit makes wristbands, digital scales, and other devices that track activity like steps taken in a day, heart rate, and - - through a mobile application -- calories consumed. Its market is dominated by female customers: 68 percent of Fitbit owners were women in the second-quarter of 2014, according to the most recent data from Parks Associates.

From the article "Fitbit Counts on Women as Customers Just Not Board Members" by Alexa Liautaud.

Saturday, March 07, 2015

Millennials are elusive prey for pay-TV companies

“These new deals represent an extension of our evolving strategy in terms of how we monetize our content,” CBS President Leslie Moonves said during the company’s fourth quarter earnings call.

Sony Corp. has said it plans to introduce an Internet-based TV service called PlayStation Vue. HBO is expected to roll out its stand-alone streaming service this year. It’s not disclosed what the monthly charge will be.

HBO going out on its own, making “Game of Thrones” and other po ...read more

Tuesday, September 09, 2014

Apple Sticks to Premium Prices With Watch at $349 and Up

Sales on that level would far exceed the existing market for both smartwatches and activity trackers. Global sales of activity trackers reached 13.6 million last year, according to researcher Parks Associates...

From the article "Apple Sticks to Premium Prices With Watch at $349 and Up" by Tim Higgins.

Friday, August 29, 2014

Apple Bets IPhone Magic Will Spill Over to Wearables

While companies such as Fitbit Inc. and Jawbone have made some headway introducing wearables to the public, global sales of the activity trackers hit just 13.6 million units last year, according to researcher Parks Associates. That's about the number of iPhones Apple sells in a month, giving Chief Executive Officer Tim Cook room to boost the size of the market.

From the article "Apple Bets IPhone Magic Will Spill Over to Wearables" by Adam Satariano and Peter Burrows.

Thursday, August 21, 2014

Wear This Device So the Boss Knows You’re Losing Weight

These are among the ethical questions still to be addressed about the appropriateness of companies tracking the physical activity of employees, said Harry Wang, a researcher for Parks Associates who has been studying the market. With wearable devices, collecting more sensitive information is likely to bring tougher government oversight, he said.

“There will be high levels of privacy, security and compliance requirements,” Wang said. “There will be high expectations from cons ...read more

Saturday, February 22, 2014

Roku Said to Be Weighing Initial Public Offering in U.S. in 2014

Roku may position itself as a pure-play company selling an Internet TV device, in contrast to Apple Inc., which sells the Apple TV box and other electronics products, one person said. Roku also competes with game consoles and some TV makers providing Web access on sets. All are vying for the growing audience for online services such as Netflix Inc., including people who don’t want traditional pay TV.

The Roku player takes Internet videos, such as from Netflix and Amazon.com ...read more

Tuesday, December 10, 2013

Apple-Samsung Tablet Tussle Upends E-Readers for Holidays

The winnowing raises the stakes in the rivalry between iPad maker Apple; Samsung Electronics Co., which produces the Galaxy line of devices; and Amazon.com Inc., with its Kindle Fire tablets. Consumer polls by research firm Parks Associates show that iPads are the most sought-after gadget gift for the second straight holiday season, compared with televisions and laptops in previous years.

In total, tablet shipments are on pace to rise more than 54 percent this year to 221.3 ...read more

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