Access and Entertainment

After whipping up interest and expectations, Apple announced a number of new services and service oriented features, including Apple News+, Apple Card, Apple Arcade, Apple TV Channels, Apple TV+, and a new Apple TV app. While Apple’s entry into print aggregation and financial services is interesting (particularly financial services), here are three thoughts on their video-related activities. Apple is betting big on original content. Almost one-half of Apple’s entire...
 
by Brett Sappington | Mar. 25, 2019
Tags: OTT, streaming
The pay-TV landscape in the US has gone through dramatic changes in the past several years. Traditional pay-TV services, via cable, satellite or telco operators, face a future where consumers have a wide variety of options for video content combined with direct competition from an array of online pay-TV service providers. These online providers provide a subset of channels, targeting the entertainment content subscribers want to watch, typically at much lower prices. As a result, pay-TV...
 
by Steve Nason | Mar. 25, 2019
Tags: none

For any OTT service, including AVOD (advertising video on demand) players like Tubi TV or vMVPD offerings like Sling TV, platform availability is critical in both luring and retaining subscribers. Given the effort and cost required, services must pick and choose which platforms to support and the priority of development for those that will be supported. From a base set of platforms at launch, service providers continue to add device support as a service grows in order to reach new...
 
by Michael Tuck | Mar. 20, 2019
Tags: OTT, streaming
According to Parks Associates research, 16% of U.S. broadband households share passwords for their online video service accounts . Potential loss of revenue from password sharing adds up to significant sums, as 70% of U.S. broadband households subscribe to an OTT service as of Q3 2018. Synamedia, a technology company specializing in video software, announced a new solution called Credentials Sharing Insight at this year’s CES. The technology relies on AI to help OTT and TV...
 
by Michael Tuck | Jan. 10, 2019
Tags: none

Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Jonathan Ruff, Senior Director of Technical & Product Marketing, ARRIS shared insights with the analyst team to discuss what is driving growth in video entertainment and what the biggest impacts on technology will be in the near future. Jonathan participated on the The Impact of Voice Interaction on Video Services panel on Wednesday, December 12, at 10:45 AM. He was joined by...
Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Steven Schachter, VP of Business Development and Distribution, Cannella Response Television shared insights with the analyst team to discuss the future of video entertainment. Steven participated on The New Economics of Video panel on Tuesday, December 11, at 3:00 PM. The following panelists joined him on the session: Kristen Finney, EVP, EMEA TVD, 20th Century Fox Chad...

Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Tom Munro, CEO, Verimatrix shared insights with the analyst team to discuss the future of the video industry. Tom participated on the Innovations and Gaps in Video Technologies panel on Wednesday, December 12, at 11:15 AM. The following panelists joined him on this session: Matthew Collado, Co-Founder / Chief Content Officer, Littlstar/Ara Dan Hurwitz, Chief Revenue...
Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Virginia Juliano, CEO/Founder, CobbleCord shared insights with the analyst team to discuss the future of the video industry. Virigina participated on the The Future of Discovery, Brands, and Content Positioning panel on Tuesday, December 11, at 10:45 AM. The following panelists joined her on this session: Gabe Berger, CEO, ThinkAnalytics Ramon Duivenvoorden, Chief...


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@ParksAssociates RT @AdvancedTVNews: The next 12 months could bring some major growth to online-pay TV services, according to @ParksAssociates. via @advance

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