Press Releases

Fourth-annual event hosted by international research firm Parks Associates

Parks Associates is hosting the final day of the fourth-annual Connected Health Summit: Engaging Consumers today, with keynotes from Aetna Digital and UnitedHealthcare to discuss the day’s theme of Innovations and Business Models. The conference featured keynotes from Geisinger Health System and Sharecare on Wednesday, August 30, which focused on Business Strategy and Patient Experience. The special s ...read more

Research firm to examine latest digital health innovations at this week’s Connected Health Summit: Engaging Consumers

New digital health research from international firm Parks Associates shows that three-fourths of consumers 40 years and older expect to live in their own home when they turn 80, which will drive adoption and innovation in aging-in-place solutions. Parks Associates will join industry-leading executives this week at the fourth-annual Connected Health Summit: E ...read more

Executive conference will be held August 29-31 at the Omni Hotel San Diego

Parks Associates today announced the keynote lineup for the fourth-annual Connected Health Summit: Engaging Consumers, August 29-31 at the Omni Hotel in San Diego, California. Executives from Aetna Digital, Geisinger Health System, Sharecare Inc., and UnitedHealthcare will examine new digital health technologies as part of the Internet of Things (IoT) phenomenon and the transformational impact of the ...read more

Roku leads streaming media player brand share among U.S. broadband households with 37% of installed base

New consumer research from Parks Associates reveals Roku is increasing its lead in the streaming media player landscape. As of Q1 2017, 37% of streaming media players owned by U.S. broadband households are Roku devices, up from one-third in Q1 2016. The firm’s latest industry report Reinventing CE: Transforming Devices to Service Platforms shows this increase in share of ...read more

Fourth-annual Connected Health Summit to address impact of smart home solutions on digital health

Parks Associates today announced new digital health research showing more than one-fourth of consumers in U.S. broadband households with a chronic condition want a device that tracks their health condition. The research firm warns that, despite this strong early interest, current adopters are reporting difficulties using these connected devices. Among U.S. broadband households t ...read more

Parks Associates research finds 18% of consumers participate in at least one wellness program

Parks Associates today announced that John W. Cosgriff, Chief Strategy Officer, UnitedHealthcare,will keynote the upcomingConnected Health Summit: Engaging Consumers, August 29-31 in San Diego, California. Previously confirmed keynote speakers include Saquib Rahim, MD, MBA, Chief Medical Officer, Aetna Digital; Dale Rayman, Senior VP, Actuarial Consulting & Business Development, Sha ...read more

Industry webcast featuring Parks Associates and LogMeIn examines value of IoT connected products

New Parks Associates research reveals more than 442 million connected devices will be sold in the U.S. by 2020. Parks Associates and LogMeIn will co-host the complimentary webcast “Transforming Customer Engagement with IoT Connected Products” at 1 p.m. CT (11 a.m. PT) on Thursday, August 17, to examine the IoT value propositions and best practices product companies should utilize ...read more

Research assesses future technology and strategy options for the IP-based video industry

Parks Associates today released a new whitepaper, Top 5 Video Trends in an IP-based World, which examines the factors that will significantly shape the future technology and strategy options considered by video industry players. The whitepaper, sponsored by Ooyala, shows how content producers are evaluating and planning for their changing future, including the potential benefits that IP- ...read more