Consumer Electronics Net

Tuesday, February 23, 2010

Walmart To Purchase VUDU

After abandoning its initial online video plans in late 2007, Walmart has returned to this market with the announced acquisition of VUDU on February 22. With Best Buy working with Roxio CinemaNow, will Walmart leverage the VUDU acquisition to develop its own branded connected CE products? "Walmart is re-entering the OTT (over-the-top) market at an opportune time," said Kurt Scherf, Vice President, Principal Analyst, Parks Associates. "Parks Associates' consumer research of online ...read more

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