Press Releases

Thursday, January 18, 2018

13% of U.S. broadband households owned a smart thermostat at the end of 2017

Speakers for ninth-annual Smart Energy Summit include Austin Energy, Carrier, DTE, Mercedes-Benz, Nest, and many more

New smart energyresearch from Parks Associates released today shows adoption of smart thermostats reached 13% of U.S. broadband households in 2017, up from 11% in 2016. The IoT research firm will explore new opportunities for utilities and energy providers to leverage the growth of smart home devices and solutions at the ninth-annual Smart Energy Summit: Enga ...read more

Wednesday, January 17, 2018

19% of young consumers engage in live streaming but often to stream legitimate social media video

New industry report examines emerging trends in streaming video habits and content-pirating consumers

Parks Associates today announced that as of Q3 2017, 12% of U.S. broadband households use a live streaming platform like Facebook Live or Periscope. The profile for live streamers is generally younger, with 19% of consumers ages 18-24 engaging in live streaming activity, but live streaming of TV shows and sports skews older, indicating more older viewers might be using these ...read more

Thursday, January 11, 2018

Only 30% of consumers believe that smart thermostats are affordable

IoT research workshop addresses consumer adoption of smart energy and the role of incentives in expanding engagement in residential energy management

Smart energy research by international research firm Parks Associates reveals only 30% of U.S. broadband households believe that smart thermostats are affordable and only 18% of consumers would purchase one of these devices for $250, the historic price point for products such as Nest, ecobee, and Honeywell Lyric. Parks Associat ...read more

Monday, January 08, 2018

CONNECTIONS™ Summit at CES 2018 to examine strategies to broaden adoption of smart home and IoT solutions

Parks Associates will host CONNECTIONS™ Summit: IoT and the Smart Home on January 9 at CES® 2018, at the Venetian, Level 4, Marcello, 4405 in Las Vegas. Throughout CES, the research firm will be at booth #40562 at the Sands Expo.

“Smart home markets made tremendous progress in 2017, so our focus now is to examine the innovations for 2018 to determine how well they will match consumer expectations for a seamless, intuitive smart home experience,” said Elizabeth Parks, SVP, Pa ...read more

Thursday, January 04, 2018

30% of U.S. broadband households very interested in controlling smart home and entertainment devices with same remote

CONNECTIONS™ Summit at CES explores smart home crossover opportunities at CES® 2018

Parks Associates today announced new research showing 42% of U.S. broadband households find at least one tested smart home use case for entertainment very appealing. The ability to control TVs, set-top boxes, streaming media players, and smart home devices with the same remote is the most popular use case; 47% find it appealing, including 30% who rank it as very appealing.

Research firm P ...read more

Wednesday, January 03, 2018

Nearly one-half of consumers with insurance are interested in receiving additional services from their insurance provider

New smart home research evaluates potential for insurance providers to become channel for smart products

New research by Parks Associates shows that 40-50% of consumers with either homeowners or renters insurance are interested in receiving additional services, such as restoration and maintenance services, from their insurance provider. Insurance Opportunities in the Connected Home explores the convergence of smart home technologies and insurance services as a way to generat ...read more

Wednesday, December 20, 2017

Parks Associates announces partnership with AVIXA™ to host Integrated Life Program at InfoComm 2018

International IoT research firm Parks Associates today announced a partnership with AVIXA™, the Audiovisual and Integrated Experience Association, to collaborate to produce the inaugural Integrated Life program at InfoComm 2018 in Las Vegas. AVIXA™ is the Audiovisual and Integrated Experience Association™, producer of InfoComm tradeshows around the world, co-owner of Integrated Systems Europe, and the international trade association representing the audiovisual industry.

Par ...read more

Tuesday, December 19, 2017

20-25% of homeowners interested in bundling home services such as HVAC, security, and broadband with energy services

Speakers for ninth-annual Smart Energy Summit include Austin Energy, Carrier, DTE, Mercedes-Benz, Nest, and many more

New smart energy research by international research firm Parks Associates finds 20-25% of homeowners in U.S. broadband households are interested in bundling home and energy services. Twenty-seven percent are interested in HVAC bundled with their electricity bill, and 25% find a home warranty and energy bundle appealing. Parks Associates will explore the new b ...read more

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