Press Releases

Tuesday, September 18, 2018

7.7 million standalone and all-in-one networked/IP cameras will be sold in U.S. in 2018, with $889M in revenues

Smart Product Market Assessment finds networked/IP cameras provide peace of mind to consumers

Parks Associates today released Smart Product Market Assessment: Networked Cameras, which estimates 7.7 million standalone and all-in-one networked/IP cameras will be sold in the U.S. in 2018, with $889 million in revenues.  

“IP cameras are key security-related devices and provide peace of mind to consumers. As such, these devices are consistently among the most popular smart h ...read more

Friday, September 14, 2018

Number of hours of video viewed on a mobile phone increased by 55% from 2015 to 2017

New whitepaper addresses pay-TV provider strategies for OTT services 

Parks Associates today released a new whitepaper ahead of IBC, “Video’s Critical Path: Success at Web Speed,” that reports by the end of 2017, U.S. broadband households were spending nearly three hours per week watching video on a mobile phone, an increase of nearly 55% from 2015. This shift comes as households are watching less live broadcast video on their televisions, which dropped from over 60% of vide ...read more

Wednesday, September 12, 2018

40% of consumers with home or renters insurance are likely to purchase smart home products that can detect electrical fires

New whitepaper addresses consumer demand for smart home solutions that detect, prevent, and protect against electrical fires 

A new whitepaper released today by Parks Associates finds approximately 40% of U.S. broadband households with insurance are interested in buying a smart home product that can detect electrical fires, with interest strongest among young consumers and households in the southern U.S. The whitepaper “IoT Home Safety: Fire Prevention Solutions,” sponsored ...read more

Tuesday, September 11, 2018

16% of U.K. broadband households own a smart home device

CONNECTIONS™ Europe: Strategies for Smart Home and Consumer IoT to feature new consumer survey data on European smart home market

New consumer research from international research firm Parks Associates finds 16% of U.K. broadband households own a smart home device, compared to 26% in the U.S. The firm will share insights from its recent survey of 5,000 U.K. broadband households, including consumer interest and purchase intentions in smart home solutions, at the 13th-annual C ...read more

Wednesday, September 05, 2018

Overall rate of OTT video service cancellation steady at 18%

Parks Associates, Swrve, and Comcast Technology Solutions to address overcoming subscriber churn in the OTT video service landscape

Parks Associates research finds the rate of cancellations for OTT video services among U.S. broadband households has held steady over the past three years at approximately 18%. The firm will examine the unique challenges in addressing subscriber churn in the OTT video service landscape and how providers can make their services invaluable among ...read more

Tuesday, August 28, 2018

NPS for Smart Speakers Poor against Smart Home Devices

International research firm Parks Associates announced today that Research Analyst Dina Abdelrazik will speak at CEDIA Expo, September 6 and 7 in San Diego, CA. Abdelrazik will address the impact that voice will have on user interfaces and specifically new partnerships within the smart home. The firm’s smart home research indicates, as adoption of smart speakers expands, consumer satisfaction with these devices must be monitored to ensure a robust user experience. Smart speakers ...read more

Monday, August 27, 2018

Parks Associates’ Fifth-annual Connected Health Summit: Engaging Consumers this week addresses independent living and wellness, consumerization of healthcare

34% of U.S. broadband households are interested in health support services

Research firm Parks Associates will host the fifth-annual Connected Health Summit: Engaging Consumers, August 28-30 in San Diego at the Grand Hyatt Manchester, featuring keynotes from Alarm.com, IBM Watson Health, Providence St. Joseph Health, Qualcomm Life, and Uber Health anda special session featuring Independa and Dish Network. The conference will examine consumer adoption and usage of connected h ...read more

Thursday, August 23, 2018

Alarm.com, IBM Watson Health, Providence St. Joseph Health, Qualcomm Life, and Uber Health to Keynote Fifth-annual Connected Health Summit

Research firm reports 28% of U.S. broadband households use a health, medical, or wellness app

Parks Associates today announced executives from Alarm.com, IBM Watson Health, Providence St. Joseph Health, Qualcomm Life, and Uber Health will be the keynote speakers for the fifth-annual Connected Health Summit: Engaging Consumers, being held August 28-30 in San Diego at the Grand Hyatt Manchester.

The conference’s keynotes will address how technology is meeting the changing ...read more

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